Showing posts with label graphic design. Show all posts
Showing posts with label graphic design. Show all posts

Saturday, July 18, 2015

New Logo for Bock in SecondLife

Bock in SecondLife is delighted to unveil its new logo.

The logo is to be used when the blog is represented at various SecondLife events, such as the Second Pride Festival or the Gay Archipelago SummerFest (among others).

This bolder, more retro and ironic approach features a Pristina font, which is the work of British designer Phill Grimshaw, a calligraphic typeface that displays all the natural, unrestrained qualities of cultured penmanship.

The logo is clearly inspired by the traditional Japanese Imperial flag and is designed to be both recognizable and highly visible. It comes in a variety of clear pastel colors which are pleasing to the eye, but it is also everso slightly asymmetrical, to indicate that the editor in chief is an opinionated and headstrong bastard who doesn't always aim to please.

The logo was created by the blog's own favorite graphic designer Tomais Ashdene after a concept by the blogger himself.